As Executive Vice President and Chief Commercial Officer, John is responsible for multiple areas driving the WestJet Group’s $7 billion in annual revenue, including network planning, revenue management, sales, loyalty, strategic partnerships, alliances, cargo, and Sunwing Vacations Group.
John oversees a group of dedicated teams who optimize WestJet’s revenue streams to support the strategic direction of the WestJet Group. This includes the deployment of the airline’s fleet of approximately 200 aircraft across its growing global network.
John has more than 25 years’ experience in the aviation industry and joined WestJet in 2013 as Director, Network and Schedule Planning. He subsequently held the Vice President roles overseeing Network and Revenue, before becoming EVP and CCO in March 2021.
Before joining WestJet, John was Executive Vice President, Route Development at InterVISTAS Consulting. He held responsibility for management of the firm’s air service development practice, leading strategic projects for airport, government and tourism clients in Europe, Asia, the Middle East, Africa and North America.
John holds a Bachelor of Commerce (Honours) from the University of British Columbia in Vancouver, Canada.